| Health drinks come in all shapes and sizes. Over the | | | | and wider disclosure we will all have shelf visibility at |
| years the label on our food and drink products has | | | | time of purchase that we can compare for quality |
| always been there but not always filled out with | | | | and price let alone make sure that the ingredients |
| what we need to know. The FDA has done a nice | | | | won't mix harmfully with our current medications |
| job in developing rules on labeling consumer products | | | | prescribed. As always, you should consult your |
| to allow for comparison and make sure that what is | | | | personal physician before adding any new food or |
| in the product won't cause harm to the buyer. | | | | drinks as supplements. |
| Science through research and development funding | | | | The explosive growth and new findings by companies |
| has uncovered many new finds when it comes to | | | | such as Mona Vie International(TM) show us that |
| our health and nutrition related to food and drinks. | | | | natures own products when combined (19 fruits in |
| However, when we are talking food and drinks we | | | | this case lead by the acai berry) can offer a very |
| are not as regulated as say the pharmaceutical | | | | healthy and antioxidant rich formulation for a healthy |
| industry and some say we need to rethink our | | | | alternative for our diets. The FDA recommends we |
| position on this. Over the past twenty years we | | | | eat five servings a day from the food and vegetable |
| have seen many new supplements enter the market. | | | | groups. Studies conducted show that we (in the US) |
| From Herbalife(TM) to Mona Vie International(TM) we | | | | are nowhere near this recommendation on a daily |
| have an abundance of choices to make that are not | | | | basis. Why is that? First of all cost. Food prices, like |
| FDA certified as they are not in a class of products | | | | everything else are escalating. If you were to |
| required to be certified. Whether this is right or | | | | consume 5 servings a day every day you could be |
| wrong is not the purpose of this article but we need | | | | staring at $5-10/day in added expenses depending on |
| to start paying closer attention to these products | | | | organic versus non-organic supplied products. Multiply |
| and integrate our choices with our overall life | | | | this by the average family of 4 and you have a |
| decisions when it comes to food and prescribed | | | | whole new budget category. So, health drinks like the |
| medications. The combinations can be lethal if you | | | | acai berry from MonaVie(TM) shows a promising |
| mix the wrong combinations at the wrong time | | | | alternative as it accomplishes in 2 ounces a day (one |
| depending on your situation. However, on a positive | | | | ounce in the morning and one again in the late |
| note we are starting to see great progress with all | | | | afternoon) the FDA daily recommendation and at a |
| natural supplements in the fight against inflammation. | | | | cost of about $2.50-$3.50/day. So, not only are you |
| As more and more studies take shape and gather | | | | achieving the FDA's daily targets but you are also |
| scientific proof we could very well be heading in a | | | | saving your precious budgetary spend to the tune of |
| direction whereby nature provides many of the | | | | $2-7/day or $10-28/week! |
| essential nutritional products to aide in the relief of | | | | Look for market share leaders such as Coca |
| many chronic diseases and ultimately perhaps cures. | | | | Cola(TM), Pepsi(TM), etc to enter the market with |
| Health drinks also offer flexibility. They are portable | | | | more and more health juice supplemental offerings. |
| by design and can be in powder or liquid formulations. | | | | The day of the soft drink is clearly challenged as the |
| Companies are taking more consumer appreciation by | | | | nation shifts to a more healthy approach and better |
| providing more and more labeling information right on | | | | overall lifestyle. Competition on the shelf will mount |
| the packaging. This has evolved very swiftly over | | | | and thus provide more alternatives to the consumer |
| the past 10 years and shows signs of maturing in a | | | | and thus more choices. This will only benefit early |
| very positive direction from a consumer and | | | | phase companies such as MonaVie(TM) as the |
| government perspective. Again, health drinks do not | | | | positive impact to all this exposure will break down |
| fall into the category of close FDA requirements as | | | | those barriers on the consumer side from trying |
| noted above. If more manufacturers practice deeper | | | | alternatives to a better health alternative! |